After an intense and rewarding week on the other side of the world
I’ve just returned from Sydney and Melbourne, where I had the opportunity to reconnect with valued clients, strengthen long-standing partnerships, and explore new opportunities in one of our most important international markets.
After more than 16 years travelling to Australia, Australias always has been very special to me.
I’m still impressed by the strength of this market and, above all, by the relationships we have built over time.
Face-to-face conversations continue to provide insights that no video call can replace, helping us better understand how the Australian market is evolving and what clients are looking for today.
Together with Anna Nagy from BE Brazil, it was a pleasure to showcase the incredible diversity of South America. We shared ideas spanning Buenos Aires, Patagonia, Mendoza’s wine country, Iguazú Falls, Salta and Jujuy, the Lake District, Ushuaia and El Calafate, while Anna highlighted the richness of Brazil.
Together, we demonstrated how the region offers exceptional opportunities for incentive travel, conferences and tailor-made journeys, supported by trusted partners across the eachg country.
A special thank you to Destination Marketing Services (DMS), our Australian partner for more than 20 years, for coordinating a smooth and productive week of meetings.
I’m heading home with fresh ideas, valuable feedback, and exciting opportunities to continue growing our business together.
Thank you, Australia. Until next time!
